EMO 2007 delivers Haas Automation Europe's Most Sucesful Show

In September through the end of EMO, Haas Europe had sold 555 CNC machines, resulting in year-to-date 2007 sales up 45% over the same period in 2006.


In September through the end of EMO, Haas Europe had sold 555 CNC machines, resulting in year-to-date 2007 sales up 45% over the same period in 2006. HAE's presence at this year's show was even more impressive than at the last EMO, two years earlier. In 2005, visitors were given demonstrations on 30 Haas machines. This year, there were 41 on display, with another 13 on partner booths around the fair. Two years ago the company's booth was 1,300m2. At EMO '07, it was 1,650m2, manned across the six days by more than 160 staff from 38 European Haas Factory Outlets (HFOs).

The big news at this year's show was the official introduction of the Haas Technical Education Centre (HTEC) program for Europe. Already established in the USA and Canada, the Haas Automation Europe HTEC program aims to create long-term alliances with European manufacturing technology learning institutions.

The goals: to make the latest manufacturing technology accessible to a very wide range of educational establishments, and provide students with hands-on experience in a real-world manufacturing environment.

"We intend to establish 200 such alliances in Europe by 2012," says Haas Automation Europe Managing Director Peter Hall, co-founder of the HTEC program in the USA. "There's a worldwide shortage of skilled young people, including here in Europe. We want to help excite them, and show them how rewarding a career in manufacturing technology can be."

November December 2007
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